Developing A Content Strategy
Marketing And Strategy Models And Concepts
Solutions by Selligent include cross-channel marketing capabilities that bring brand awareness across devices and channels. There is definitely work involved with each step – but the beauty is that you now have a clear strategy so that each marketing decision you make is intentional and is coordinated under one master plan!!!!
Whatever the case, the steps you take today to create a functional and straight forward marketing plan will lay the foundation for your year ahead, helping you to get results that are measurable and quantifiable.
IDC predicts the overall market for automating marketing will grow from $3.2 billion in 2010 to $4.8 billion in 2015 Venture funding, mergers, and acquisitions in the space have fueled innovation and advances in technology, opening up significant opportunities for content marketers.
In the second term (Jan-May) you will have the opportunity to choose four option courses, such as International Marketing Strategy, that will enable you to tailor your studies towards your chosen career path.
It is important to note that, as a company, business owner, entrepreneur, or corporate executive, you can elect to perform market positioning deliberately, or you can opt out and let things happen organically.
Marketing analytics is the study of how organisations source, gather, validate, store, integrate, feed, model, analyse and interpret internal and externally generated quantitative and qualitative marketing data.
With a degree in Marketing Management you will become a valuable asset for the organisation, as you will have a solid knowledge about economical, juridical, organizational, cultural, societal, and technological aspects.